Rhian Hopkins

Get more eyes on your content.


Marketing your business online is very important especially in a world where everything is going digital. But getting your business page to become more popular is entirely another issue and not always an easy task.

So right now, we shall be discussing the various ways you can boost the visibility of your social media pages to enable you to reach a wider audience and expand your business.

Post at the right time:
Be calculative when it comes to sharing your content online. Avoid making a business-related post when there is a serious online drama going on otherwise their stories will overshadow yours.

Be creative with your content:
Upload quality content. Your posts should be entertaining and educative at the same time.

Encourage reviews:
Get loyal fans involved with reviews, video testimonies, or whatever it takes to get the message across in a compelling manner.

Create a website:
This is one of the most powerful tools for communication. Having a website instantly boosts your visibility and credibility as a legitimate business.

Work with online influencers:
Social media influencers help you to reach a very broad and large audience by advertising your business on their page.

Use visuals: Content
with pictures and videos attract more traffic.

Try charity and sponsorship:
Sometimes do giveaways and help the needy. Such kind gestures can make you very popular and findable.

Join groups online: You can create or join different groups on your social media platform to drive traffic on your business page or site by posting relevant content.

Be active:
To be more visible online you must, first of all, be visible on your page.

Share other people’s content:
Share content written by other people to keep you visible. Be kind and support other businesses and brands too.

Engage with people: making an interesting post and interacting with your audience can boost your visibility.

Invest in paid ads:
Paid adverts can utilise your content to elevate your brand with specific targeting as well as obtaining more qualified leads.

Use hashtag:
Create a strategic hashtag for your brand.

Join trending issues: Discuss trending topics on your page to make it lively and easy for you to pull more crowds.

Keep your contents brief and precise:
Long posts can be so boring and tiring to read. It can reduce the traffic on your page and make you less visible.

Make posts on controversial topics:
Controversial topics are more interesting and engaging, however, keep your opinions positive to reflect your brand and business.

Create contents that satisfy users intent:
Make sure your contents are an exact match for your audience. You can’t be talking about groceries when your audience is more interested in fashion.

Organise online games and competitions:
This has proven to be one of the easiest ways to gain a large number of followers overnight.

Target audience:
Know the right platform to focus all your energy. You need to observe your audience and know where they are more active to remain visible.

Make your contents public:
Your page should be public to enable you to get more views and shares.

Need more help? Need ideas on a Social Media Strategy for your business? Please contact me to see if you would like to work together, check out my packages which can be tailor-made to you and your business.

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